Tejoury

Breaking Down Complexity through Easily Digestible Communication for Tejoury, a Records Management Company

Project Type
Digital Marketing

Location
Saudi Arabia

Industry
Corporate

Challenge

Tejoury is a leading records management and archiving company in Saudi Arabia with locations in Riyadh, Jeddah and Khobar.

They wanted develop a digital design strategy that would help position the brand ahead of their competitors in terms of its online presence. So, they commissioned Blue Hat to create a digital communication strategy.

Blue Hat was commissioned to create this animation for Tejoury, a leading records management company in Saudi Arabia. The video introduces and explain Tejoury's 4 lines of business in a concise and engaging way. The animation was also adapted in Arabic. The project was in collaboration with the talented animator Ahmad Shami.

Intervention

After finalizing the digital scan, online brand audit, and conducting research with regards to the digital customer journeys, our design and digital communication teams started with the strategy.

The new strategy that we developed includes creating a new website that contributed in boosting Tejoury's business. The content on the website also was created to enhance the SEO stance of the website. Our digital communication team also worked on realigning Tejoury's social media channels to reflect the company's activities and vision.

Results

Visit Tejoury's website or watch the below animation video that translates Tejoury's services. The video was also replicated in Arabic to cater to the relevant audiences. The animation was done in collaboration with the talented Ahmad Shami.